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Canopies are Great for Festivities!

Posted by on Oct 10, 2017 in Blog | 0 comments

Festivities can happen at any time, and on any day of the year. You do not need to wait for a civic holiday to have a celebration in your store. You can celebrate something tomorrow in your store if you would like! Celebrations are great because customers are happy, they can receive small discounts, and you can sell more merchandise. Creating a cause for celebration is a great way to sell under-performing merchandise. Everybody wins! Festivities do not need to be as big as Woodstock was to be successful. You can enrol your store to...

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Channel Letters are the Perfect Interior Signage

Posted by on Oct 10, 2017 in Blog | 0 comments

When installing signage, most store owners install them on the exteriors of their stores. However, you can install signage inside your store as well. One such type of signage are channel letters. Letters are versatile and can be placed in a variety of places, depending on your marketing needs. Most stores can find a use for letters as an advertising tactic, whether letters are installed as part of an interior decoration, or as an added utility to help customers find products more easily. Here are some examples of how stores can use letters to...

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Pylon Signs are Great for Business

Posted by on Oct 10, 2017 in Blog | 0 comments

Companies exist to sell merchandise. As a company owner, you need to sell as many products and as many services as you can, every day that your store is open for business. There are many aids and tools which business owners use to sell increasing amounts of goods. Some of these tools, like holiday-themed sales and discounts, storefront sales displays, and customer rewards pricing, are well known. Other tools include signage, which you can use to increase customer awareness in your store. Signage is often overlooked because it is taken for...

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Top Four Benefits of Awnings and Canopies

Posted by on Sep 11, 2017 in Blog | 0 comments

The proper installation and placement of awnings and canopies can help revitalize your business, especially if you are a small business owner or operator. Here are the top four benefits that you can receive if you install at least one awning or canopy in your store. Awnings & Canopies | The Nostalgic Factor You often see canopies used in “happy” environments, like weddings, parties, and open-air festivals. They are used so much in these environments, that many people associate the canopy with a happy event. You can use this nostalgic...

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Sign Boxes Are a Great Marketing Tool for Any Business Owner

Posted by on Sep 11, 2017 in Blog | 0 comments

We all want the most effective signage possible. We want signs that convert visitors to our stores into loyal, long-term customers. However, having an idea is easy. Implementing it is hard. It can be difficult to determine exactly which form of signage is best for you and your business. Large neon signs, for instance, are great for restaurants but not as great antique shops or auto mechanics. The most appropriate and effective sign will depend on the needs of your individual business or industry. A good place to start is to look at your...

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Brighten Your Storefront Signage with Channel Letters

Posted by on Sep 11, 2017 in Blog | 0 comments

One of the main advantages a successful business has is presence. The more well-known a business is, the more likely they will have customers. A restaurant with no advertising or marketing can do well if people know about them, but it is much better if you enhance your branding and reputation as much as possible. Doing so will increase your ability to generate more revenue and increase your customer base. The goal of every business and every business owner is to sell more merchandise. However, while having this goal is simple, executing it is...

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The Visibility of Pylon Signs is its Value

Posted by on Aug 10, 2017 in Blog | 0 comments

Real estate is not just a battle for the most valuable pieces of land. Real estate is also a battle for the mind. The biggest buildings become the most well-known. People can recall what the biggest, most appealing buildings are without ever having to visit a place. This is how the average person can know what the Taj Mahal in India looks like, or what the Great Wall of China looks like. The same is true with store signage. The biggest, most appealing signs are the most well-known. As such, signs derive their value from their recognition. The...

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Update Your Sign Boxes by Adding Logos

Posted by on Aug 10, 2017 in Blog | 0 comments

Many people fondly remember sign boxes like marquee signs like those you see in front of movie theaters and community centers, where you can replace the letters and create custom messages for your local community. However, sign boxes can be so much more than that, especially when considering that such boxes do not even need removable lettering. An illuminated sign box can simply host a pre-fabricated version of your logo, lighting it up so that members of your local community can see your signage at night while they are out. Signs Are Not...

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When to Choose Awnings Versus Canopies for Your Storefront

Posted by on Aug 10, 2017 in Blog | 0 comments

Shade is a peculiar subject to dwell on as an entrepreneur or small business owner. It is not something that many business owners or operators usually think of when they think of business. However, as the summer months come up, shade becomes important. Shade can be the difference between making a sale, especially if your products are visible from your storefront window. Shade is very important to invest in, even if your business is located in an area that does not have a lot of Sun throughout the year. Shade is also important in blocking the...

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Three Types of Channel Letters to Spruce up Your Storefront

Posted by on Jul 10, 2017 in Blog | 0 comments

Your storefront is the first thing customers see when they pass by your store. As such, they will judge you and your store by your storefront. If the paint is peeling or the window is smudged, they will assume this lack of maintenance extends to the goods and services you offer. The opposite is also true. The better-looking your storefront is, the higher expectations first time customers will have upon entering your store. However, such attitudes can also extend to the style of design you have on your storefront, especially when it comes to...

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