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Sign Boxes Are a Great Marketing Tool for Any Business Owner

We all want the most effective signage possible. We want signs that convert visitors to our stores into loyal, long-term customers. However, having an idea is easy. Implementing it is hard.

It can be difficult to determine exactly which form of signage is best for you and your business. Large neon signs, for instance, are great for restaurants but not as great antique shops or auto mechanics. The most appropriate and effective sign will depend on the needs of your individual business or industry.

A good place to start is to look at your competition, not just recently, but historically. When something works there is no need to re-invent the wheel. Look and see if a specific type of signage has worked in your industry. If it has, it usually means this type of signage can work for you. Specifically, one type of signage that works well across multiple fields and industries is a sign box.

Why Are Sign Boxes So Effective?

It comes down to attention. This sign boxes are effective at getting the attention of everyone in its vicinity. The signs are illuminated, feature prominent colors, and are interesting to look at. They stand out in boring environments, like checkout lines, the street and hallways.

We automatically divert our attention to things that are interesting, or at least more interesting than their environment. This is why many people have great thoughts while performing “boring activities” like fishing or walking, or why some people seem to notice every coin on the pavement. It is human nature.

Where are Sign Boxes Used?

One of the first questions business owners have is, “Where can I install a sign box?” After all, most people think that sign boxes are only useful for community centers and retirement homes. However, there are a great many types of businesses that can use, and do use, sign boxes effectively.

Restaurants, transportation centers, corporations, outdoor markets, clubs, recreation centers, service centers and home-based businesses can all use such signs effectively. In fact, many do. When walking through a residential neighborhood, it is common to see home-based businesses alert locals to their presence with a sign.

Benefits That Sign Boxes Have Over Other Signage

When it comes to most things in life, you get what you pay for. Sometimes, paying a small premium for a comparatively-superior product is worth it, especially if you are going to be paying for that product anyways. The same is true for signage.

Basic signs are made of a material like plastic, metal or wood. However, such signs are bland and unassuming. You need a sign that grabs people’s attention. As such, a simple sign will not do. You need more than that.

A sign box can provide numerous advantages for business owners. They are bright, large, sometimes illuminated, display lots of useful information and more. They clearly are worth any premium that you may have to pay to order one, especially over a bland basic sign.

Most importantly, Vital Signs can manufacture your sign box at surprisingly affordable prices. In return you will see that the amount of customers that will react to illuminated signage is far greater than those who will react to bland signage. We can even help you design your sign box from scratch.
For the best in sign boxes, and other types of signs, contact Vital Signs today. We have helped countless businesses over the last 25 years with their signage in and around Toronto, Markham, Richmond Hill, Concord, Newmarket, Thornhill, the GTA, Brampton, Mississauga. We can help you as well. For more information, or to purchase signage, please visit us in-store or online at our website.